The Referring Sites report gives you a good, general idea of where your referral traffic is coming from. If youre like me, however, the data in this report feels you wanting a bit more detail that may or may not be available on the “Referral Path” drilldown report. This report strips out query strings in referral URLs and is pretty difficult to navigate as well.
Google Analytics Referral Filter
To get around this, I create a new profile, then use a custom advanced filter to add the entire Referral URL to either the User Defined value, or some other lesser-used Google Analytics data field. (Fields like Java Enabled or Flash version are mostly useless to me; I’ll gladly overwrite them with something useful like Referral data).
Here’s what this looks like in action, in my event tracking report that shows the blog post topics read by referring URL.
Referring URLs and Page Types Read
Let me know below if you found this tip useful!
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I find it very useful keep it up
well, my girlfriend chose a Psychology major course and it seems to be a very interesting field indeed:,’
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